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Grow.

Escape the hamster wheel of your daily challenges

Rethinking Growth: With our 5 step maturity matrix we guide you to excellence. Focusing both on your brand and data we apply a clear process design to leverage automation using AI agents.
In a world where markets are changing at breakneck speed, it's not enough just to keep pace - it's about setting the direction. vireo2b makes exactly that possible: We accompany your sales and marketing departments on the way to a fully digitalized, future-oriented customer acquistion department that not only recognizes opportunities through innovative techniques and technologies, but actively shapes them.
With our maturity matrix, we start where you are today and create targeted growth impulses at every stage of development. From data-driven decision-making to the implementation of AI-supported acquisition tools - togehter we develop tailor-made solutions that take your strategy to a new level. Our goal is your sustainable growth that not only increases your reach, but also gives you a clear competitive advantage.
Increase your customer acquisition and be one step ahead. With us, your growth becomes a program - and your brand is established in your market in the long term and sustainably.

Maturity Matrix

Learn more about Initial Level
1. Initial
Characteristics
Manual processes, individual activities, no linking
Objectives
Create basic structures, first data sources
KPIs
Marketing: Activities,
Sales: number of contacts
Learn more about Managed Level
2. Managed
Characteristics
Initial automation, basic CRM use, cross-team objectives
Objectives
Define measurement framework and associated data infrastructure, establish key figures across teams
KPIs
Number of leads and sales
Learn more about Standardized Level
3. Standardized
Characteristics
Standardized workflows, regular campaigns, targeted segmentation, AI-based personalization at segment level
Objectives
Process standardization, establish data infrastructure for standard reporting, lead management
KPIs
Conversion rates along the marketing and sales funnel, ROMI per campaign
Learn more about Predictive Level
4. Predictive
Characteristics
Predictive analytics, individual AI-based personalization
Objectives
Strategic forecasting for corporate management, individual lead pricing
KPIs
Predicted conversion, AI ROI per lead
Learn more about Intelligent Level
5. Intelligent
Characteristics
Fully automated and AI-supported processes, real-time personalization
Objectives
Optimization through real-time data, personalized customer experience
KPIs
Real-time conversion, customer loyalty/NPS
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